Material ConneXion Announces the Winner of the Third Annual MEDIUM Award for Material of the Year

New York, NY (May 19th, 2012) — Global materials resource and innovation consultancy Material ConneXion, announced today the winner of the third annual MEDIUM Award for Material of the Year, naming Netherlands-based DyeCoo Textile Systems B.V. as the winner. Material ConneXion has cited the company for the development of revolutionary commercial dyeing machine technology. Its ability to use supercritical CO2 as a replacement for water is an innovation that will make enormous contributions in terms of reducing energy consumption, environmental pollution and pioneering water stewardship.

The award recognizes materials and processes juried into the company’s materials library within the past year that demonstrate outstanding technological innovation and the potential to make a significant contribution to the advancement of design, industry, society and the economy.

As the world’s leading materials library of innovative and sustainable materials and innovation consultancy, Material ConneXion has unparalleled insight into the materials, processes and emerging technologies that are having the greatest impact on design worldwide and, ultimately, the consumer. In addition to DyeCoo, the company is recognizing nine Material of the Year honorable mentions whose exemplary material and process innovation makes them particularly worthy of note.

With climate change threatening harsher droughts and water scarcity for nearly 60% of humanity, water is critical to any vision of sustainability. The global textiles dyeing market is expected to reach $15.5 billion by 2015, and is one of the biggest consumers of water. In conventional dyeing, large amounts of water are used both in terms of intake of fresh water and disposal of wastewater. DyeCoo uses supercritical CO2 gas rather than water to infuse fabric with color. Special temperature controlled pressure chambers force the carbon dioxide to act as a fluid similar to water (the supercritical fluid CO2) which causes the polymer fiber to swell allowing the dispersed dye to easily diffuse within the polymer, penetrating the fibers, and carrying the pigments into fabric bolts and dyeing them. DyeCoo is believed to be the first company to successfully apply the SCF CO2 process to the commercial dyeing of polyester fabric (the most used fabric in the world), and research is already underway to apply the technology to other natural and synthetic fabrics.

DyeCoo recently entered into an important strategic partnership with NIKE, Inc. “Waterless dyeing is a significant step in our journey to serve both the athlete and the planet, and our partnership with DyeCoo reinforces Nike’s long-term strategy and deep commitment to innovation and sustainability,” says Eric Sprunk, Nike’s Vice President of Merchandising and Product. “We believe this technology has the
potential to revolutionize textile manufacturing, and we want to collaborate with progressive dye houses, textile manufacturers and consumer apparel brands to scale this technology and push it throughout the industry.”

“DyeCoo’s new process has the potential to significantly lower the environmental impact of dyeing. The elimination of process-water and chemicals are a breakthrough for the textile dyeing industry. Combine that with the reduction in energy use, and the process is twice as fast. The technology can also improve the quality of the dyed fabric, allows for greater control over the dyeing process, enabling new dye capabilities and transforming fabric dyeing so that it can take place just about anywhere,” says Dr. Andrew H. Dent, VP Materials Research at Material ConneXion. “We chose DyeCoo as the winner of this year’s award because it embodies the direction that materials and processes are taking: sustainability and high performance.”

“DyeCoo is honored to accept the MEDIUM award,” says Reinier Mommaal, CEO of DyeCoo. “We hope more industry leaders will join us in leveraging this innovative technology in the near future” he added. DyeCoo Textile Systems B.V. was founded in March 2008 and is the world’s first supplier of industrial CO2 dyeing equipment and is a leading innovator in CO2 dyeing technology and processes. DyeCoo Textile Systems B.V. is a spin-off of the Dutch Feyecon Group, an innovator in the field of CO2-process technology.

The ten materials and processes are handpicked according to the far reaching results they can achieve and to Material ConneXion’s innovation parameters which include: being a new process, an advancement to an existing material or process, technology transfer and sustainability. Significant advances in sustainable material innovation can be seen in materials such as Arnitel® Eco which uses an alternative source for plastic and rubber products that can now be manufactured from rapeseed oil and harvested industrial oil. With equivalent properties to existing nylon-based plastics and rubbers, it has a lower carbon footprint and reduces reliance on oil.

Other honorable mentions, such as Eastman Chemical Company’s Perennial Wood, are recognized for increasing construction capabilities, improving performance, and lowering costs in a wide range of applications–from furniture to buildings and structures–all while lowering toxicity and increasing sustainability. Cutting-edge processes such as DyeCoo’s and PURETi™ are recognized for their significant contribution to the environment. PURETi™, a photo catalytic coating based on TiO2 that offers an effective self-cleaning surface, reduces cleaning maintenance costs by 50% and reduces water and energy consumption, chemicals and labor.

“The MEDIUM Award for Material of the Year is an opportunity to celebrate the extraordinary breadth and scope of material and process innovation today,” says Adam I. Sandow, CEO of Sandow Media, the parent company of Material ConneXion. “The winner is distinguished not only for its technical innovation, but for its capacity to make a lasting impact on the environment.”

From anti-theft wallpaper to thermo chromatic fabric, the winner and the nine finalists will be on view at Material ConneXion’s booth #1348 at ICFF (May 19th – 22nd) as well as at Material ConneXion’s headquarters in New York, located at 60 Madison Avenue, from May 21st until July 13th, 2012.

For high-resolution images and additional information on the MEDIUM Award for Material of the Year program and exhibition please contact:

Susan Towers, VP Marketing and Communications / (+1) 212-842-1509 or cell 917-405-6563

Gabriella Vivaldi, Marketing and Communications Manager / (+1) 212-842-1679

About Sandow Media

Founded by Adam I. Sandow in 2002, Sandow Media ( is a leader in building vertically integrated brands. Sandow is an innovative multi-platform company that creates content, events and services that inform, inspire and engage highly coveted consumer and business audiences. The company is comprised of design, beauty, luxury and business information units, which empower the brands to strategically cross-pollinate, creating unique business platforms. With more than 400 employees in 13 global offices, Sandow brands include Culture + Commerce, Curator, Furniture Today Group, Gen Art, Interior Design, Luxe Interiors + Design, Material ConneXion, NewBeauty,, Surface, Watch Journal, Wonder and Worth.

About Material ConneXion

Material ConneXion (a Sandow company) is a global materials and innovation consultancy that helps companies create the products and services of tomorrow through smart materials and design thinking. Focused on delivering Innovation That Matters, Material ConneXion is the trusted advisor to Fortune 500s, and any forward-thinking company or government agency seeking a creative, competitive, or sustainable edge. With offices in New York, Milan, Cologne, Bangkok, Seoul, Daegu, Istanbul, Beijing and Shanghai, Material ConneXion’s international network of specialists provides a global, cross-industry perspective on materials, design, new product development, sustainability and innovation. Material ConneXion maintains the world’s largest subscription-based Materials Library of almost 7000 innovative materials and processes—an indispensable asset to a wide audience of users. Its sister company, Culture + Commerce, represents the world’s leading designers including Philippe Starck and Marcel Wanders, in licensing their groundbreaking new products. For more information, visit