NewBeauty Magazine Reveals Annual Beauty Choice Awards Winners in 10th Anniversary Issue

NEW YORK, January 21, 2015 – NewBeauty magazine (, the definitive authority on all things beauty, today announced the winners of its fifth annual Beauty Choice Awards. Winners, vetted by industry experts, NewBeauty editors and readers, are recognized in the 10th anniversary Winter-Spring 2015 issue, available on newsstands now. “Over the past decade, we’ve had the privilege of providing credible, scientific and trusted information to our readers. Our mission with the Beauty Choice Awards is to showcase the top beauty products in targeted categories such as Best Fast Fixes, Best Anti-Agers and Best Miracle Makeup, so consumers can easily identify which innovations are right for their specific needs,” said Yolanda Yoh Bucher, Editor-in-Chief of NewBeauty. “The testing process each product goes through really ensures that each award winner is tried and truly the best in its category.” This year’s Beauty Choice Awards winners have been arranged categorically, so readers can easily find the products most relevant to them. Select categories and highlights of their respective winning products include: Beauty Must-Haves

  • Best Daytime Moisturizer: Lumène Bright Now Vitamin C Day Cream SPF 15 ($20,
  • Best Nail Polish Remover: Deborah Lippmann The Stripper ($19,
  • Best Body Scrub: Fresh Brown Sugar Body Polish ($65,

Best Fast Fixes

  • Best Flat Iron: CHI G2 Ceramic & Titanium Infused Hairstyling Iron ($130,
  • Best Eyebrow Pencil: Anastasia Beverly Hills Brow Wiz ($21,
  • Best On-the-Go Whitener: Supersmile Quikee ($18,

Best Anti-Agers

  • Best Anti-Aging Serum: Lancôme Advanced Genifique ($84,
  • Best Neck Firming Cream: Perricone MD Cold Plasma Sub-D ($135,
  • Best Body Sunscreen: COOLA Sport SPF 30 Unscented Sunscreen Spray ($32,

Best Miracle Makeup

  • Best Camouflaging Full-Coverage Concealer: MAC Cosmetics Pro Longwear Concealer ($20,
  • Best Sheer Lipstick: Clinique Almost Lipstick ($16,
  • Best Bronzer: Jane Iredale So-Bronze ($42,

Best Skin Savers

  • Best Dark-Spot Remover: SkinMedica Lytera Skin Brightening Complex ($125,
  • Best Skin Resurfacer: Dr. Dennis Gross Skincare Alpha Beta Peel Extra Strength ($84,
  • Best Antioxidant-Based Skin-Care Line: SkinCeuticals Advanced Anti-Aging System ($299,

Beauty Game Changers

  • Best Hair Breakthrough: Nexxus Color Assure Pre-Wash Primer ($18,
  • Best Nail Polish Innovation: SpaRitual Unveil Peel-Off Basecoat ($17,
  • Best Acne Fighter: Illumask ($30,

Additionally, this year’s Beauty Choice Awards identifies top celebrity picks among the winning products. Gwyneth Paltrow, Maria Menounos, Miranda Kerr and Carrie Underwood are among the celebrities whose favorite items are included on the list. Learn about the many other standout product winners at and in the Winter-Spring 2015 issue of NewBeauty, on newsstands now and available digitally in the App Store.

About NewBeauty®   NewBeauty® magazine ( the definitive authority on all things beauty. Each issue of NewBeauty gives readers an in-depth look at the beauty industry’s latest products, cutting-edge innovations and breakthrough technologies. Whether it’s the latest high-powered skin care or in-office procedure, NewBeauty educates readers on the latest options for skin, face, hair, body, well-being and smile. The magazine’s comprehensive approach to its topics continues to solidify its reputation as the industry’s leading scientifically accurate, expert-driven and ethically balanced beauty resource. NewBeauty’s brand extensions include product-sampling service TestTube™ (, which delivers exclusive products to readers’ doors every three months, and NewBeauty at Fred Segal, an interactive retail store at the legendary Los Angeles retailer’s Santa Monica location. NewBeauty is published by SANDOW® (, which builds brandsdriven by innovation and design—that deliver powerful products, services and experiences to a highly selective audience.